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Showing posts with label beehive. Show all posts
Showing posts with label beehive. Show all posts

Monday, July 6, 2009

Using Social Software to Market Yourself Inside and Outside the Firewall

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I recently found this presentation created and shared internally by my colleague Ian McNairn, Program Director Web Innovation & Technology. In this "short" 45-slide presentation, Ian walks through why we need to use social tools (hint: partly in part to low trust in advertising), problems and risks of social software, and best practices for marketing 2.0.

Ian also shares some stats on IBM social software adoption inside of the firewall. I truly believe one of the business value for Enterprise 2.0 is the ability to easily re-use intellectual capital (and reduce costs from reinventing the wheel). Therefore, I actually used parts of this presentation recently as part of my presentation to the local SMB organization on how to use Twitter and Blogs to generate more revenue.

Enjoy!

Tuesday, December 2, 2008

According to the News: Social Software Increases Productivity

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I've been quiet. I know. There are several reasons for that:

  • I'm working on a BizTech project and I can't say much more than that. For now, just know that I'm coding something that will soon be offered by IBM as part of our social software offerings! Oh and if you are following my Tweets, then you know that I'm using Dojo for that
  • Lotusphere is around the corner (46 days) and can't spill the beans on the surprises to come (yet)
  • Working on several opportunities that we are trying to close (including several million users!!! wow!!)
  • Running the World Wide Social Software Community. As the leader for the IBM Social Software Community (1000+ members) I've been busy lately planning out the schedules for our upcoming speakers, putting together the newsletters, and planning the events for Lotusphere. Running a community is a lot of work! I may have to blog more about this later...
  • Learning a bit about .NET development for a project I have in Toronto next week

But trust me. I've not forgotten about you! I still have a couple of blog posts queued up that I have to review and post. In the meantime, I wanted to share the following piece of GREAT news (pun intended). My good buddy, Adrian Spender just blogged about this. RTE News, based out of Dublin, yesterday visited the IBM Dublin office where about 50% of IBM's social software development team is located.

After interviewing several IBMers, including my good old friend Mike Roche, RTE News put together the following news clip on yesterday's nightly news. Here you will learn a little bit more about IBM's Beehive, a proving grounds for social software where the most interesting and useful features would then make it into Lotus Connections.


In the video, the reporter emphasizes how IBM is using social software to make their employees more productive. This is great timing, given IBM's CEO Sam Palmisano's recent comments that:

IBMers are figuring out how best to incorporate social networking into their work, at a pretty good pace. They're figuring out that collaboration isn't a productivity hit, it makes them smarter.

Enjoy!

Tuesday, July 22, 2008

Lotus Notes 8 on my Mac helps me collaborate without email!

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Weird, huh? How can a mail client help me collaborate without email ? That's the magic of composite applications!

First, a little history. When I joined IBM 6+ years ago, my goal was to always have a "no-scroll inbox" meaning that the inbox within my mail client (i.e. Lotus Notes) could not scroll (even when the application was maximized). I had to read an email and file it immediately into its proper folder (or tag it and archive it if I'm using my personal email over at Gmail).

Anyway, I considered myself pretty successful at that project up until May of this year. With Lotus Connections v2 out the door and all the buzz/press generated after the Microsoft smackdown at Enterprise 2.0, I got too many emails in too little time. Today, I'm finally at that point again. My inbox (with Lotus Notes fully maximized) doesn't scroll!!

I'm looking to follow the footsteps of Luis Suarez and his quest to stop using email. Unlike my counterpart in Spain (or in the Netherlands.. I never know where he is), I'm taking a slightly different approach to this "no email" experiment: I'm not educating people to collaborate with me in a certain way. Instead, I wanted to see if people would follow me.

Unfortunately, I wasn't as smart as my counterpart in Spain. It didn't occur to me to keep hard data on the number of emails I receive on a weekly basis. I can tell you this, however, my email traffic has significantly decreased since I've started using social software, specifically blogs and social bookmarking. I remember when I used to get 100+ emails a day including ~30 over the weekend, and dozens over lunch . 3 months ago I was down to about 35 emails a day. Today, I just got 13 emails and 0 during lunch!! So it's definitely working... social software really does help me replace email!!

To me, it's clear that people know how to get my intellectual capital (mostly through my blogs and bookmarks) and as I keep sharing my success stories, they follow me, without me formerly educating them (although you may argue that I'm educating them through my blog...)

Today, I mostly depend on two main applications: a Feed Reader (NetNewsWire) and my mail client (Lotus Notes v8.5 -- the public beta). My feed reader is my new inbox. Just like my good friend Mr. Suarez, I love the feed reader because I can easily choose what I want to read and what's important to me at any given time. If, after a while, a thread gets boring or doesn't provide any value, I can unsubscribe and off I go. In the meantime, I'm "as smart" as the other person I'm subscribing to, just a couple of minutes later (like my friend Laurisa Rodriguez says).

So, since I'm barely using email, what's the purpose of using an email client? Well, it's for everything else! Lotus Notes 8 is my:

  • Instant messaging client (including for my Gtalk, Yahoo! and AOL friends)
  • Productivity suite (Word processor, Presentation editor, and spreadsheet via the embedded Lotus Symphony)
  • Twitter client (by using a 3rd party plugin)
  • Calendar
  • Address Book
  • Lotus Connections Activities client
  • Connection to fellow community members via the Lotus Connections Communities and Broadcast Suite plug-in
  • Access to my Quickr libraries

Today, I installed 3 very useful plug-ins:

  1. Cisco Unified Messaging - which lets me visualize my voicemail and provides phone awareness (I can literally see if someone has their phone off the hook or is available for a quick call)
  2. BeeAware - Which lets me change my Beehive status
  3. BeeFriend - which lets me easily add my Sametime contacts as friends in Beehive
The best thing about Lotus Notes, in my opinion, is its awesome composite application framework. I can easily add plug-ins (and choose from the thousands that already exist). And as I keep adding plug-ins, I feel that I'll be more and more productive, and my email count will continue to decrease. I believe that this really helps me escape mail jail and transition smoothly to social software. Oh, and this is all from my Mac -- I'm so productive!!