One of the things that I've been working on in my new role, along with many colleagues, is on a new program for our business partners.
On Friday, IBM started to offer a Social Business Authorization where Business Partners can certify as Social Business partners. I thought this was interesting because the authorization (or certificaions, depending on how you want to call it) is focused more on demonstrated skills than on actual certifications (i.e. passing tests). There is, however, a requirement to pass certain mastery tests.
The authorization also includes offerings from different brands in the IBM portfolio for a complete Social Business offering. The idea is that a partner must know how to work with Connections but also with the complementary offerings from Cognos and/or SPSS.